I got a lot of reaction to today's post: Bad Synthetic Vitamins?
Some folks had a similar point of view, some weren't sure and few were upset.
The biggest issue for some of my readers: They are reps for companies that sell "natural" products. Isn't that the same as whole-food-based? So why the big fuss?
Err, natural is not the same as whole food based.
There is no FDA definition of 'natural'. So all kinds of products can be labeled 'natural' and still be useless or harmful for consumers. What's worse, the FDA will leave it undefined for the time being. This is a problem for everyone using the term to label their products:
"A lack of a uniform approach to the [natural] term has resulted in inconsistent product claims, consumer confusion, and even lawsuits against food companies accused of misleading consumers." See here.The trouble with 'natural' is this, says Dr. Heidi: A company can start with a natural source, like a plant, then heat it so much that the enzymes die, or add chemicals or other artificial ingredients, and they can still call it natural. That's why the word has no meaning.